Twitter owner Elon Musk unveiled the social media platform’s new logo, a white X on a black background, on Monday.
X.com now redirects to Twitter.com, replacing the Twitter bird logo. The tweet read: “Soon we shall bid adieu to the Twitter brand and, gradually, all the birds,” followed by a second tweet adding that “if a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow.”
Musk gestured at the change in between other posts and replies, tweeting things like “Deus X,” or replying to other users talking about it.
At one point, he joined a Twitter Spaces session called “No one talks until we summon Elon Musk,” and sat silently for almost an hour before unmuting and confirming he would be changing Twitter’s logo tomorrow, adding “We’re cutting the Twitter logo from the building with blowtorches.”
He also reportedly sent an email last night to Twitter employees telling them the tech firm would become X, and that it was the last time he would email from a Twitter address, according to a Threads post from Platformer managing editor Zoe Schiffer.
Schiffer added that she assumes he was talking about the logo since Twitter’s business was already renamed X Corp.
